Offers & ads, planned every week
A complete promotion and advertising plan for every store, every week — built from your own order history, and approved by you before anything runs.
A weekly plan for every store
Every week, our models generate a plan per store: which promotion to run, on which items, and for which customers. Each plan shows the expected results before you approve it — no black box.
- Promotion type — 1+1 (buy one get one), percentage off, or a combo deal, chosen per store based on what has historically converted for your cuisine and area
- Item selection — hero items to attract new customers, slower-moving items to drive trial, rotated weekly to stay fresh
- Customer targeting — separate offers for new, returning, and lapsed customers, because winning a first order and winning back a churned customer need different incentives
- Expected results — projected orders, incremental revenue, and return on ad spend shown up front for every plan
Ad budget that follows demand
Most restaurants set one daily ad budget and let it burn evenly — including hours when nobody orders. We split your weekly budget across the day's time windows and across weekdays, so every euro works in the hours it can actually win orders.
- Time-window pacing — budget concentrated in your peak windows (e.g. lunch and dinner), reduced or paused in low-conversion hours and when your store is closed
- Day-of-week allocation — more budget on your strong days, less on quiet ones, based on your actual order pattern
- Mid-week adjustments — plans react to real conditions: weather, platform-wide promotion weeks, and demand shifts
Offers designed to protect margin
Promotions win visibility on delivery platforms — but flat discounting quietly erodes profit. We design every offer with your food costs in mind, so volume growth doesn't come out of your pocket.
- Margin-aware deal design — discount depth calculated per item so the offer stays profitable after platform fees
- Segment-tiered discounts — deeper offers reserved for acquiring new customers; lighter ones for loyal regulars who would order anyway
- Defensive play — when platforms run promo weeks and competitors discount heavily, we protect your sales with targeted, limited offers instead of across-the-board cuts
- Kitchen-capacity aware — when your kitchen is slammed, we scale promotions back, so growth never overwhelms your service or your delivery times
Also on Google & Meta
Beyond delivery apps, we set up and optimize your Google Ads and Meta Ads campaigns — so customers searching for food in your area find your restaurant first, and your direct channel grows alongside the marketplaces.
3.9x → 13.7x ad ROAS in six months
Real-time, AI-driven ad bidding more than tripled Klaus Schnitzelhaus's return on ad spend — while menu and promotion optimization pushed the brand to a new monthly net payout milestone, with customer retention around 70%.
Get started
See your own store's numbers
before you decide anything.
A 15-minute demo with your real stores on screen — or start smaller: we review one of your delivery storefronts and send you three concrete fixes, no strings attached.
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